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2FitHorses©
Privacy and Cookie Statement
(version March 2021)
Introduction
Thank you for reading this document!
This is the Privacy and Cookie Statement of 2FitHorses, which is owned and run by Karin Toetenel.
Karin is a veterinary assistant, and her company advises clients and their horses/ponies on the basis of movement analyses. In addition, she trains and coaches her customers (training them in Biomechanical Saddle Fitting), and she has her own line of exclusive products for horses/ponies. 2FitHorses' products and services are offered via the website/webshop www.2FitHorses.com and the following social media channels: Facebook, LinkedIn and Instagram.
This Privacy and Cookie Statement applies to all products, services and activities of 2FitHorses and any (future) subsidiaries, brands, labels or participations. If you visit the website, make a purchase in the webshop, subscribe to our newsletter, purchase a service, or contact us by telephone, email, social media or the online contact form on our website, we will process your personal data.
2FitHorses is committed to protecting your personal data. This privacy statement 2FitHorses explains how your personal data are used and processed, thus indicating that 2FitHorses complies with the General Data Protection Regulation (GDPR) requirements and the Telecommunications Act (future e-Privacy Regulation).
2FitHorses also ensures that the personal information received from you is treated confidentially and with the utmost care and is adequately secured, and cannot fall into the wrong hands.
However, in a number of cases, 2FitHorses does share data with other parties because they support us in business operations. Parties such as an accountant or hosting provider, for example.
This is permitted, provided that GDPR agreements are in place.
This Privacy and Cookie Statement applies exclusively to the services and products of 2FitHorses. So please be aware that 2FitHorses is not responsible for the privacy policy of any other organisations mentioned on our website.
The Dutch Data Protection Authority (DPA) is the national supervisory authority (privacy watchdog) to protect your personal data. For more information about the DPA, please visit the DPA website: https://www.autoriteitpersoonsgegevens.nl/en.
As we explained, we aim to inform you as transparently as possible. Do you still have any questions about the privacy and protection of your personal data?
You can reach us in any of the following ways:
Controller
2FitHorses
Karin Toetenel
Parnashofweg 35
2265 CP Leidschendam
Email : [email protected]
Website : www.2FitHorses.com
Chamber of Commerce no. : 56841957
VAT number: NL001276328B55
2FitHorses may process the following personal data:
You will have given us the above information yourself, or it can be derived from public registers, such as the Chamber of Commerce trade register, or traced back from other public sources (such as social media accounts).
No special and/or sensitive personal data
2FitHorses does not process special or sensitive personal data of customers, data subjects or website visitors unless you actively provide them yourself.
Children
Concerning our website/webshop: 2FitHorses does not intend to collect data about website visitors under 16 unless they have permission from their parents or guardian. However, 2FitHorses cannot check whether a visitor is older than 16. 2FitHorses, therefore, advises parents to be involved in their children's online activities to prevent data about children from being collected without parental consent. If you are convinced that 2FitHorses has collected personal data about a minor without parental consent, please contact us using the contact details above.
We will then delete this data.
How does 2FitHorses obtain your personal data?
You provide us with the personal data by email, via a questionnaire that you must complete yourself, via a message on social media, by telephone or via the online contact form on our website.
Why does 2FitHorses process personal data?
An organisation must have a valid legal basis for processing personal data. 2FitHorses must have determined purposes, which we have done.
2FitHorses may, for example, process your personal data because you purchase one of the products or services and/or because you provide 2FitHorses with your personal data yourself (e.g. by completing the online contact form or subscribing to the newsletter).
In addition, we must justify the purposes of processing personal data. The General Data Protection Regulation defines six lawful bases:
2FitHorses must have a legal basis for every purpose for processing personal data.
This is shown in the table below:
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Purpose |
Legal Basis |
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Processing your payment |
Because it is necessary for the performance of a contract |
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Sending a newsletter and/or advertising |
Because you have consented to this (and you can easily unsubscribe) |
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To be able to contact you (by telephone, in writing, by email), if this is necessary to be able to provide the service |
Because it is necessary for the performance of a contract |
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To respond to a request or if you contact us yourself, by telephone or email, via social media or the online contact form, for example |
Because this is necessary for the performance of an agreement |
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To inform you about new similar services/products or any changes to services/products |
Legitimate interest |
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To offer you the option to create an account |
Because this is necessary for the performance of an agreement |
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To provide services/products |
Because this is necessary for the performance of an agreement |
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To be able to analyse your visit to the website, to improve the performance of the website, to make it easier to browse, to improve and adapt the service.
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For the time being, this is anonymous. Anonymous data does not fall within the scope of the GDPR. |
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To be able to answer your question (online) (in a webinar or on the question & answer page) |
Because this is necessary for the performance of an agreement |
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To be able to refine our offer and make a more targeted offer |
Because you have consented to this |
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2itHorses also processes personal data if we are legally obliged to do so, such as data needed for tax returns |
To fulfil or comply with a legal obligation |
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To be able to give you specific advice |
Because this is necessary for the performance of an agreement |
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To display your review on our website |
Because you have consented to this |
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To be able to post your interview (in a blog, video or podcast, for example) |
Because you have consented to this |
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To send information, such as a checklist |
Because this is necessary for the performance of an agreement |
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To post your review on the website or social media |
Legitimate interest |
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To send you a personalised gift or gift voucher for your birthday |
Legitimate interest |
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To post a photo on social media |
If you have consented to this |
Retention period
2FitHorses will not retain your personal data any longer than is strictly required for the purposes mentioned above.
2FitHorses uses the following retention periods:
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Personal data |
Retention period |
Reason |
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Your first and last name |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Your address or PO Box details |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Trade name of sole proprietorship or partnership |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Business address of sole proprietorship or partnership |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Ch. of Comm. no. of sole proprietorship or partnership |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Your telephone number |
1 year after completion of the assignment / after you have been a customer |
To enable us to retrieve any information about you or contact you after completing an online contact form |
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Your email address |
As long as you are a subscriber to our newsletter |
So that we can inform you or contact you after completing an online contact form |
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Your gender |
In theory, indefinitely (website contact form), until you request that it is deleted |
You enter data yourself using the contact form on the website. You can choose to complete the form anonymously |
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Your date and place of birth |
In theory, indefinitely (website contact form), until you request that it is deleted |
You enter data yourself using the contact form on the website. You can choose to complete the form anonymously |
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Your review |
Will not be deleted automatically, only if you request that it is deleted |
So that we can post your review on our website or social media |
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Your IP address |
Will not be deleted automatically |
2itHorses analyses your behaviour on the website to improve the website and tailor the range of products and services to your preferences
(anonymised) |
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Your location data |
Will not be deleted automatically |
2itHorses analyses your behaviour on the website to improve the website and tailor the range of products and services to your preferences
(anonymised) |
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Data about your surfing behaviour on the website (Google Analytics) |
Will not be deleted automatically |
2itHorses analyses your behaviour on the website to improve the website and tailor the range of products and services to your preferences
(anonymised) |
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Data about your activities on the website (Google Analytics) |
Will not be deleted automatically |
2itHorses analyses your behaviour on the website to improve the website and tailor the range of products and services to your preferences
(anonymised) |
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Your social media account name or names |
Indefinite, unless you delete this data yourself |
To enable us to respond to your comments on our social media accounts |
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Bank account number |
7 years |
To enable us to retrieve any information about you and to comply with obligations under Tax Legislation |
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Account login details |
2 years after you are no longer a customer. This concerns the following data:
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To enable you to place a new order easily and also taking possible cancellation, approval period and warranty provision into consideration |
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Internet browser and device type |
Will not be deleted automatically |
2itHorses analyses your behaviour on the website to improve the website and tailor the range of products and services to your preferences
(anonymised) |
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Other personal data that you actively provide (email messages, your messages via the contact form or messages via social media) |
5 years |
Due to the statutory time limit for claims for damages, this data could serve as evidence. |
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Your photo |
Until the social media account ceases to exist or you withdraw your consent |
To enable us to show our followers some 'real-life’ examples of our company and our activities |
Automated decision making
2FitHorses does not make decisions based on automated processing (this is called profiling). These are decisions taken by computer programs or systems without any human involvement at all.
Sharing data with third parties
2FitHorses does not sell or lease your data to any third parties. We will only share your personal data with third parties if this is necessary for the performance of the agreement that you have concluded with 2FitHorses, if you have given consent for this or if this is necessary for compliance with a legal obligation.
2FitHorses has concluded a Data Processing Agreement (DPA) with companies, or processors, whose primary purpose is to process your data for 2FitHorses. This DPA sets out the arrangements made to ensure that your personal data is treated confidentially and securely protected.
2FitHorses does not have to conclude an agreement with third parties who themselves are responsible for the processing (the 'controllers').
In principle, we will not share your data with parties located in countries outside the European Economic Area (EEA). An exception to this is that Google and Facebook use a server in the United States.
2FitHorses shares data with the following third parties:
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Third party |
Category |
Purpose of sharing |
Which data |
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Administrative office |
Processor |
To be able to file tax returns and prepare annual statements |
Purchase and sales invoices |
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Supplier of online accounting software |
Processor |
To be able to keep the records |
Invoice data and quotation data |
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Email and website provider |
Processor |
To host emails |
Encrypted data |
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Telephone provider |
Controller
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To be able to call you |
Telephone number |
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Google Analytics |
Processor |
To analyse the website |
Anonymised |
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Virtual Assistant |
Processor |
Work relating to creating funnels, setting up email marketing and social media |
name, email address |
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Freelancers |
Processor |
To be able to carry out operational tasks with customers |
Mail, all customer data |
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Webshop software party |
Processor |
To set up the webshop and to be able to send newsletters |
Encrypted data or name, surname and email address (newsletter) |
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Bank |
Controller |
To generate payments |
Bank account number, name |
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Payment service |
Controller |
To be able to process payments from customers |
Bank account number, name, address, company name |
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Web designer |
Processor |
To build or optimise the website |
Your orders, contact form details or newsletter subscribers |
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e-fulfilment company |
Processor |
Print shipping label and shipping |
Name and address, order and delivery details |
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Ticket provider |
Processor |
To sell the tickets on behalf of 2FitHorses and to collect payment |
Name and address details, email address |
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Video calling software |
Processor |
To be able to make video calls with you |
Name, email address |
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Webinar platform |
Processor |
To be able to deliver webinars |
Name and address details, email address |
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Newsletter provider |
Processor |
To be able to send mailings |
First name, last name and email address |
Cookies
To enable our website to perform optimally, 2FitHorses uses a cookie; this is a small text file stored in the browser of your computer, smartphone or tablet when you first visit the website.
When you revisit the same website, the information stored in the cookie can be sent back to the 2FitHorses website.
Cookies also enable 2FitHorses to see how you use the website and how the website could be made more user-friendly.
You can opt-out of cookies by setting your internet browser so that it no longer stores cookies. In addition, via your browser settings, you can also delete all information previously stored. The cookies that 2FitHorses uses are essential for the website's technical functioning and ease of use.
Functional, analytical and tracking cookies
2FitHorses uses functional and analytical cookies on its website that do not infringe your privacy. Analytical cookies give insight into the use of the 2FitHorses website.
We do not need to ask for your consent to place analytical cookies.
Google Analytics
The American company Google places a cookie via our website as part of the “Analytics” service. We use this service to keep monitor and receive reports on how visitors use the website. Google may share this information with third parties if legally obliged to do so or if and insofar as third parties process information on behalf of Google. This is beyond our control. In any case, we have not allowed Google to use the acquired information for any other Google services.
The information that Google collects is anonymised as much as possible. The information is transferred to and stored by Google on servers in the United States. Google states that it adheres to the "Privacy Shield principles" and is affiliated with the Privacy Shield program of the US Department of Commerce. This means that there is an appropriate level of protection for the processing of any personal data.
Functional cookies
By placing functional cookies, we make it easier for you to visit our website. Your user preferences are retained, saving you from entering or setting the same information every time. No consent is required to place functional cookies because they do not or do not significantly infringe your privacy.
Google Analytics
2FitHorses uses Google Analytics to gain insight into the number of visitors to the website and how visitors use the website.
Analytical cookies from Google are therefore placed via our website. These analytical cookies do not infringe on your privacy because your IP address will be partially masked. Google will not use the data they collect for their own purposes. We have agreed on this with them in a Data Processing Agreement. For more information about this, please see Google's privacy policy.
Masterclass
Via the webshop, you can buy a ticket for and follow one of our webinars. These webinars are also recorded and then sold in the webshop. To guarantee your privacy, you are therefore advised not to share your personal data, keep your data anonymous, or participate under a pseudonym.
Social media
Our website includes social media buttons for Facebook, Instagram and LinkedIn to make it easy for you to contact us via social media. These buttons work using pieces of code derived from the relevant social media. These codes place cookies. This is beyond the control of 2FitHorses. Therefore, we advise you to read the privacy and cookie statements of the social media channels to find out about their privacy practices.
Personalised advertising
To enable us to offer our website visitors an even better online service and show relevant advertisements of our services, 2FitHorses uses tracking cookies. For example, via a Facebook Pixel, 2FitHorses can see which services you view on the website and show you interesting advertisements via the Facebook advertising platform.
Disabling and deleting cookies
If you do not want us to use cookies, you can disable and delete cookies via your computer's browser settings.
You can also indicate that certain cookies may not be placed. If you disable and/or delete cookies, our website may no longer work optimally.
Your rights
Your right to inspect, rectify or erase personal data
You have the right to
You should send requests for inspection, rectification and erasure to [email protected].
Response time
2FitHorses will respond to your request as soon as possible, but in any case, within one month. If your request is disproportionate or very specific, we may extend the term by two months.
To verify that you have indeed requested inspection, 2FitHorses may ask you to send a copy of your ID with the request. On the photocopy, block out your passport photo, the MRZ (machine readable zone, the strip with numbers at the bottom of the passport), passport number and CSN (Citizen Service Number). This is to protect your privacy.
Your rights to withdraw consent or object and data portability
You have the right to withdraw your consent or object to processing your personal data by 2FitHorses.
You also have the right to data portability. This means that you can submit a request to 2FitHorses to send the personal data about you to you or someone else in a computer file.
Should you so wish, 2FitHorses will send you the personal data about you that it processes in an Excel file, as a print screen or in another available way.
Your right to submit a complaint
Annoying if you have a complaint!
2FitHorses would like to point out that you have the option to file a complaint with the national supervisory authority if you believe that 2FitHorses does not comply with the privacy regulations defined in the General Data Protection Regulation (AVG). The national supervisory authority is the Dutch Data Protection Authority. You can submit your complaint here.
Security
Of course, 2FitHorses does its utmost to ensure that your data cannot fall into the hands of others.
Appropriate measures to prevent abuse, loss, and other forms of unlawful processing are, therefore, the very least you can expect from 2FitHorses.
Examples of these measures include encrypting personal data transferred via our website (SSL), masking parts of IP addresses, using strong passwords, login codes and a Touch ID, regularly making a backup and regularly updating our website.
If you think that your data is not secured correctly or if you have any indication that your data has been or is being misused, please send an email to [email protected].
Changes to Privacy and Cookie Statement
This Privacy and Cookie Statement was last amended on 7 December 2020. Should anything change in 2FitHorses' practices and procedures, we will, of course, amend the privacy and cookie statement. The latest version of the privacy and cookie statement is always published on the website www.2FitHorses.com.
